There is a new marketing plan being launched which is designed to make people want to visit the Unites States. The commercial is 60 seconds long and features city such as San Francisco, New Orleans, New York and Miami. It also shows beaches and forests. They use well known actors to depict the multicultural communities and play the song "land of dreams" in the background. Their goal is to "rekindle the love the world used to have for the United States." They want people all over the world to feel welcomed to visit. The campaign will air in the UK and Canada first and then spread through to world.
I think it is a good idea to reach out to other countries and be welcoming, but I also think the ad may make people in impoverished places jealous of all that Americans have. They show all the beautiful places, and people in America, and this may come off as "bragging" about how great we are. Hopefully the world takes it the right way, the way it was meant to be taken. But there is always a chance that it could fail.
What do you think? Will the add make people want to visit America? Or will it be a turn off to those people who possibly cannot afford to visit and do the opposite of what the ad intended?
Monday, April 23, 2012
In Response to Nicholes post...
How
different do you think buying a new car compared to a used car is? Would you
rather buy a used or new car? Why?
I believe the process of buy a car is a daunting one to most people. There are so many different things that could go wrong and so many details that need to be worked out. I believe that buying a car from a car dealership is much safer and more reliable than buying a car from a private owner or off of Craigslist. If you buy from a dealer they can assist you in making sure the car will pass inspection and give you deals that a single person could not. When buying a new car it is often more expensive, but it is more reassuring because you can be sure there is nothing wrong with it, and they usually come with warranties. Buying a used car is often more stressful because although it may be less expensive it could have problems that the buyer is not aware of. If I was in the market for a new car I would buy one that is two years old. That way it is relatively new with low miles, but it is not quite as expensive as a brand new car.
Would you feel more comfortable buying a car from a dealership or a individual selling the car in the paper? Do you think dealerships are trustworthy?
I believe the process of buy a car is a daunting one to most people. There are so many different things that could go wrong and so many details that need to be worked out. I believe that buying a car from a car dealership is much safer and more reliable than buying a car from a private owner or off of Craigslist. If you buy from a dealer they can assist you in making sure the car will pass inspection and give you deals that a single person could not. When buying a new car it is often more expensive, but it is more reassuring because you can be sure there is nothing wrong with it, and they usually come with warranties. Buying a used car is often more stressful because although it may be less expensive it could have problems that the buyer is not aware of. If I was in the market for a new car I would buy one that is two years old. That way it is relatively new with low miles, but it is not quite as expensive as a brand new car.
Would you feel more comfortable buying a car from a dealership or a individual selling the car in the paper? Do you think dealerships are trustworthy?
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